Harper’s Bazaar Schoolarship for the Styling, Photography & Film Master’s Course Florence, Milan and London Brief Proposal for Scholarship
1. About Harper’s Bazaar “Bazaar
A vast repository for all the rare and costly things of Earth: silks, velvets, cachemeres, spices, perfumes, and glittering gems: in a word, whatever can comfort the heart and delight the eye is found heaped up there in bewildering profusion. (From the 1st issue of Harper’s Bazaar, Nov. 2 1867) Since its foundation in 1867, Harper’s Bazaar has revolutionized the rules of style and has contributed changing the history of costume becoming the most prestigious magazine at an international level. In 2020 Harper’s Bazaar arrived in Italy with a “video-first” edition, the BazaarTv. Its mission is to reintroduce the same innovative disruption that the brand performed 153 years before. It does so in video format, the most contemporary mean of expression, redefining the digital experience we are used to.
2. Scholarship Contest
Candidates are requested to submit a creative project to develop on how, at this specific point in time, the fashion system has reacted presenting a different way to communicate the glamour: virtual exhibitions, video experience, online shopping together with physical events and occasions. After this analysis, new values are enhancing creativity in fashion like the body positive approach, the Black Lives Matter movement to give the same rights to young (and not ones) generations, the Uniqueness and the ageless beauty. These are the topics to this project. How would you express glamour in this time of change?
Deadline Dec. 7th 2020
Candidates must create a singular PDF document (named NAME_SURNAME_Project) of maximum 12 pages with:
● Title and subtitle
● 700-800-word description of the project
● Minimum 4 pages of inspirational Moodboards
● Video content about your personal idea of glamour
● 1 article about your personal idea of glamour, with images (min. 2 pages)
● Collage of shootings, ad campaigns, pics, to visually describe the project (min. 3 pages). All the documentation must to be written in English. The CV of the candidate (with the contact information) must be presented in a separated PDF file (named NAME_SURNAME_cv).
Dec. 7th, 2020> Deadline for submission of registration and for submission of the creative project.
Dec. 15th, 2020> Meeting of the jury composed of professionals for evaluation of applications and assignments
Starting from Dec 20th, 2020> Notification of the winner
4. Academic Committee
The Committee is composed of renowned Italian and international fashion professionals, as well as Istituto Marangoni representatives: ¥ School Directors of Istituto Marangoni ¥ Director of Education of Istituto Marangoni ¥ 1 company representative (HR Manager, Editor in Chief)
5. Evaluation criteria
• Consistency with the objective
• Innovative proposal
• Validity of the proposal from a strategic point of view
• Overall quality
• Capacity of synthesis and clarity in the exposure of the idea
According to school preference picked while applying for the scholarship, the winner will be awarded a 50% scholarship on the tuition fee (enrolment fee is due) for: ● the Masters in Styling, Photography and Film starting in Feb 2021*;
*Any scholarship allocated to the intake for which the student is enrolling (e.g. February ’21) will NOT be automatically valid and confirmed for the next intake (e.g. October ’21). The Management together with the Academic Committee will assess (and possibly confirm) any potential reassignment.
7. Results and publication
At the end of the selection made by the Jury, the winner of the call will be announced via e-mail and telephone. The final project and the final news might be published on Istituto Marangoni website. The selected participant for the scholarship shall confirm his/her interest in the scholarship within 5 working days, after that time the scholarship will be considered as expired and will be reattributed.
8. Rights and use of the delivered outputs
Istituto Marangoni reserves the right to commercial use or publication or free exposure of the projects received, in the form and manner deemed most appropriate: the participants shall also authorize Istituto Marangoni to use the documents received for promotional purposes and in the manner deemed most appropriate.
The participants, joining the international call for ideas “The Past, The Present and The Future of Prada” declare that the promoters of the initiative cannot be subject to any claim resulting from such use. In any case, the participants agree to relieve the promoters from any liability toward third parties.
Participants agree to the following rules on intellectual property rights and industrial property rights in relation to the projects delivered to the promoters of the call.
They guarantee and ensure that the outputs are their original work and have not been entirely nor partially copied or substantially from any other work, source or material and that, as to their knowledge, they do not infringe any copyright of any third party; • In the case of a copyright or other intellectual property carried out in their outputs or whether a part of it belongs to a third party, they guarantee and ensure that they have requested the permission and/or authorization to transfer to Istituto Marangoni that output, and that in any case, they undertake to relieve Istituto Marangoni from any liability for the use of material that is developed, designed and/or produced by third parties.
10. Indemnity By participating in the call, the participants agree to absolve and indemnify the promoters from any negative consequence resulting from the infringement of the rules provided by article 11 and, more generally, from any negative consequence resulting from the use of the projects.
11. Information on the treatment of personal data
Personal data collected as a result of the participation to the call will be used for the following purposes: execution of the operations of the call and for the thereto related purposes: the processing of personal data will be executed using manual, electronic and telematics tools closely related to the purposes for which they were provided; they could be disseminated through websites and social networks connected to Istituto Marangoni. In case of refusal to provide the requested data in order to participate in the call, the application form will be rejected or the potential participant excluded. In case of refusal to provide the data, as indicated, in order to transfer the advertising material, there will be no consequences. Personal data collected as a result of the call participation will be registered in the Istituto Marangoni database, holder of the treatment;
People to whom the data collected as a result of the participation to the call refer to are considered the holders of the related rights, among them, the confirmation of the existence of their personal data and their provision in an intelligible form, the cancellation, the transformation into anonymous form, or blocking of data processed unlawfully, as well as the updating, rectification, integration and to oppose the treatment for any legitimate reason. By participating in the call, the participants give their consent to the aforementioned treatment of data.
12. Consent to the use of personal data
Participants authorize Istituto Marangoni to use their personal data and their image, as well as to take videos, photos, registrations and to consign their image through third parties and with any tools, video, photo and television and the activity related to the call. They grant to Istituto Marangoni the right of use the said “material” in the context of the publishing products directed by Istituto Marangoni and in the context of the institutional website and social networks.
13. Applicable law and jurisdiction
For the MA course held at Istituto Marangoni Milano, the School of Fashion and Istituto Marangoni Firenze, The School of Fashion and Art, the Italian law will govern the call and the relations between the participants. Any dispute that may arise between the promoters and the participants will be of exclusive jurisdiction of the Court of Milan. For the MA course held at Istituto Marangoni London, the School of Fashion, the UK law will govern the call and the relations between the participants. Any dispute that may arise between the promoters and the participants will be of exclusive jurisdiction of the Court of London.